10/31/11

Ford Explorer New Lane Keeping Technology Can Help Detect Drowsy Drivers, Suggest Coffee Breaks


  • Ford is introducing new lane keeping technologies, including a system that can help detect drowsy drivers, to help them stay alert and in their lane; system to launch in early 2012 on the Ford Explorer
  • The technology’s Driver Alert System monitors the vehicle’s lane position and can notify a driver of signs of inattentiveness with a coffee cup warning light that appears on the dashboard instrument cluster
  • More than 40 percent of Americans say they have fallen asleep or nodded off while driving, according to a survey conducted by the AAA Foundation for Traffic Safety
  • The Lane Keeping Alert function warns the driver by vibrating the steering wheel and sounding a warning chime, while the Lane Keeping Aid function warns the driver by applying torque at the steering wheel to direct the vehicle back into the lane
 
DEARBORN, Mich., Oct. 27, 2011 – The new Ford Explorer will come with a cup of coffee for customers who opt for an innovative new Lane Keeping System that can warn drivers if it detects they are getting too tired to drive.
 
Ford will introduce in early 2012 an innovative Lane Keeping System with three unique features designed to help drivers stay in control behind the wheel, including a Driver Alert System that can notify drivers if it detects signs of drowsiness. In this case, a coffee cup light will appear on the dashboard instrument cluster to suggest the driver take a break.
 
“The Explorer is loaded with new innovations, including this new lane keeping technology that helps drivers stay in control of their vehicle if they drift out of their lane or show signs of drowsiness,” says Raj Nair, vice president, Engineering, Ford Global Product Development.
 
Click here for animation of Ford’s new Lane Keeping System.
 
The system uses a small forward-facing camera mounted on the windshield behind the rearview mirror, and is able to identify lane markings on both sides of the vehicle.
 
When the vehicle is on the move, the camera looks at the road ahead and predicts where the vehicle should be positioned relative to the lane markings.
 
“Our engineering teams tested this technology for thousands of miles in many parts of the country to help ensure it performs on a wide range of roads with different lane markings,” said Michael Kane, vehicle engineering supervisor for Driver Assistance Technologies for Ford, who helped develop the technologies.
 
Lane Keeping System
The Lane Keeping System is designed to help the driver avoid leaving his or her lane unintentionally. This new technology consists of the Driver Alert System, Lane Keeping Alert and Lane Keeping Aid.
 
Driver Alert System
The Driver Alert System is designed to help alert drowsy drivers by monitoring the vehicle’s movement compared to lane markings that are tracked by a camera mounted on the windshield. If the system detects a driving pattern consistent with a drowsy driver, a first-level chime will sound and a coffee cup warning will appear on the dashboard instrument cluster to recommend the driver take a break.
 
If the driver does not respond to this alert and the system continues to sense the driver is fatigued, another warning and chime will be issued. Drivers can monitor their condition on the dashboard at any time, even without receiving warnings. If they approach the yellow warning range, they should rest as soon as possible.
 
All information is reset as soon as the driver stops and either opens the door or turns off the engine. More than 40 percent of Americans say they have fallen asleep or nodded off while driving, according to a survey conducted by the AAA Foundation for Traffic Safety.
 
Lane Keeping Alert
The Lane Keeping Alert is designed to help drivers avoid unintentional lane changes. When the system detects the vehicle drifting close to lane markings, it will alert the driver through a vibration in the steering wheel to naturally direct the driver’s attention to where it is required.
 
This provides the driver with valuable time to react and steer the vehicle back into its lane. To calculate the lane position, Lane Keeping Alert uses data from the front camera on the windshield. A display in the dashboard instrument cluster lets the driver know when the system is operational as not all roads are well-marked.
 
Lane Keeping Aid
Lane Keeping Aid takes this technology even further by providing steering torque to alert the driver of the need to steer back toward the center of the lane. The system calculates the amount of steering required based on factors such as the distance to the lane markings, yaw angle and curve radius determined from the front camera and other sensors in the vehicle.
 
If the driver prefers, the Lane Keeping Alert can work in combination with the Lane Keeping Aid. When the driver signals, the system is deactivated so that the vehicle can change lanes without intervention. The driver can override the Lane Keeping Aid at any time through counter steering, hard braking or fast accelerating.
 
In these cases, the system recognizes that the driver has intentionally changed lanes. While steering torque is being applied, the system also can display a warning if a torque sensor determines the driver may not have his or her hands on the steering wheel based on the driver’s steering efforts.
 
If the system still detects the driver’s hands may be off the wheel after a few seconds, an audible chime is played to help prevent drivers from inappropriately relying on the Lane Keeping Aid.
 
Settings
The sensitivity of the setting can be adjusted between normal and increased, which moves the warning zones in closer to the center of the lane. The intensity of the steering wheel vibrations can be adjusted as well between low, medium and high. The last-known setting for each selection is stored so it does not have to be set each time the system is activated.
 
The system features must be turned on by the driver, and will stay on unless the driver turns them off. The customer chooses which feature is preferred: alert, aid or both. The systems work both day and night with low-beam headlights.
 
Dashed lines, like those on highways, will appear when the system is activated. A green line indicates the system is available and ready to provide a warning. A flashing yellow line means the system has just provided a Lane Keeping Aid warning, while a flashing red line notifies the driver of a Lane Keeping Alert warning.
 
Gray lines indicate the system is suppressed because the vehicle is traveling at less than the 40-mph activation speed, the road is poorly marked, or adverse environmental conditions do not allow the camera to determine road markings.

10/30/11

Fastest Streetable Mustangs Face-off at the Track - 2011 King of the Street


Watch 9 of the fastest and most powerful street Mustangs go head-to-head! AmericanMuscle.com and 5.0 Mustangs & Super Fords Magazine present the 2011 King of the Street competition. Each year, we take the fastest street-driven Mustangs in the country and put them against each other in a Street, Dyno and Track competition at Beech Bend Raceway in Bowling Green, KY during the NMRA World Finals.

This year, we had 1000+ horsepower Mustangs pulling out all the stops, trying to solidify their spot at the front of the pack. The track portion of the competition is important, buy keep in mind we still have the street and dyno testing to go along with it!

Stay tuned for more video of these supercharged and turbocharged street machines!

10/29/11

Ford Motor Company Driver Assist Features


Ford Motor Company demonstrates upcoming driver assist features.

10/28/11

America’s Favorite Classic Mustang – the ’65 Convertible – Returns with All-New Ford-Approved Body Shell


Matt Patrias and Ed Orzechowski adjust the driver’s door on the new Ford-licensed 1965 Mustang convertible body shell. The new body shell is made from high-quality, automotive-grade steel that is better than the original and features modern welding techniques. It makes its debut Nov. 1 at the SEMA show in Las Vegas. More information is available atwww.fordrestorationparts.com.

  • The original Mustang – America’s favorite classic convertible – can now be assembled complete with all-new Ford-approved restoration parts
  • New first-generation Mustang body shells can be made into ’64½, ’65 or ’66 models, depending on the trim and powertrain that is installed during the rebuild
  • New ’65 Mustang body shells are made with stronger steel and use modern welding techniques, making them better than the original
DEARBORN, Mich., Oct. 28, 2011 – It’s a classic car lover’s dream come true: Now it is possible to build a ’64½, ’65 or ’66 Mustang convertible from the wheels up using the all-new Ford-approved and officially licensed body shell.
 
The body shell for the original Mustang convertible, now in production and available for restorers as a Ford-licensed restoration part, gives classic car enthusiasts a new option in putting their classic dream Mustang ragtop back on the road.
 
“The 1964-66 Mustang is the most restored vintage vehicle. But the number of original 1964-66 vintage bodies is shrinking every year,” said Dennis Mondrach, Ford Restoration Parts licensing manager. “Most of the original Mustangs left in scrapyards are rusted or wrecked beyond repair. The new body shell is made of virgin metal and uses modern welding techniques. It comes rustproofed, and after final adjustment and finish preparation of the body panels, it is ready for painting and final assembly.”
 
To build a restored Mustang using the new shell, the powertrain, suspension and brakes, the electrical systems, the interior and trim can either be bought new or transferred from an existing car to the new body. Original parts that can’t be reused from an old Mustang can be replaced with Ford-approved restoration parts. Mondrach says that nearly all the parts needed to build a complete new 1964-66 Mustang convertible, except for some minor body hardware, are now available from Ford-approved classic parts suppliers.
 
Ford-approved Mustang restoration parts can be found at www.fordrestorationparts.com.
 
For a restoration part to be approved by Ford, suppliers must meet or exceed the fit, finish and quality of the original, said Mondrach. In order to keep classic Ford-built vehicles on the road, Ford allows parts suppliers access to original technical drawings, blueprints and specifications for parts.
 
The new body shell not only can save restorers time and money, but enable them to build a strong, well-engineered classic.
 
“Instead of spending money fixing rust and welding in new panels, restorers can now simply transfer their powertrain, interior and trim parts onto the new body shell,” said Mondrach.
 
The ’65 Mustang body shell is constructed of higher-grade steel than the original, said Jim Christina, vice president of Dynacorn International, the Ford-approved company that is manufacturing the ’65 Mustang. “We use a modern universal automotive-grade steel that is actually stronger than the original, and modern welding techniques along with more welds to strengthen the body,” Christina said.
 
The ’65 body is in production now and can be delivered by freight truck to any address. The ’65 Mustang body includes the doors and trunk lid and all the sheet metal from the radiator support to the taillight panel except the hood and front fenders. Those items are available separately. The ’65 Mustang body shell starts at $15,000.
 
America’s love affair with the original Mustang is still going strong after nearly 50 years. Debuting in April 1964, the original Mustang sold more than 1.2 million units – including more than 174,000 convertibles – before its first redesign in 1967. The 1964-66 Mustang has long been America’s most popular classic car of the postwar era. It is frequently the No. 1 most insured car at Hagerty Insurance, the world’s No. 1 insurer of classic and collectible cars.
 
The new body shell can be made into a 1964½, 1965 or 1966 Mustang, based on the powertrains and trim parts added to it. It is the third classic Mustang body shell now available to restorers. The other two are the 1967-68 and the 1969-70 fastback bodies.
 
Ford will display a new 1965 Mustang body shell Tuesday through Thursday at the Specialty Equipment Market Association (SEMA) show in Las Vegas. It will be parked next to a restored 1965 convertible to demonstrate the high quality of the assembly.

10/27/11

Ford Ropes 'Truck of Texas' Title, Best Truck Lineup, Six Other High Honors at Annual TAWA Texas Truck Rodeo


  • The 2012 Ford F-150 is named Truck of Texas, the most prestigious award presented by the Texas Auto Writers Association (TAWA) at its annual Truck Rodeo in the country’s largest truck market. In addition, Ford products and technologies win top honors in seven other categories 
  • The 2012 Ford Edge is named CUV of Texas
  • Ford EcoBoost® technology – available for both F-150 and Edge – is named best vehicle feature. EcoBoost uses gasoline turbocharged direct-injection technology for up to 20 percent better fuel economy, 15 percent fewer CO2 emissions and superior driving performance versus larger displacement engines
  • Ford also is named Truck Line of Texas for the 12th consecutive year, in recognition of the best-in-class capability and durability of its truck lineup
 

2012 Ford F-150
SAN ANTONIO, Oct. 24, 2011 – Ford trucks and crossovers have earned top honors at the 2011 Texas Auto Writers Association (TAWA) Truck Rodeo, including the 2012 Ford F-150 being named Truck of Texas – the most prestigious award.
 
Texan consumers put their trust in TAWA’s automotive journalists. After lining up vehicles from major auto manufacturers, our members determined Ford simply had the best trucks and crossover,” said Mike Herzing, president of TAWA. “But the real winners here are Texas’ truck buyers. Ford delivers the trucks that fit their lifestyles.”
 
Ford also swept seven additional categories for its trucks, crossovers and EcoBoost engine technology.
 
These honors show Ford trucks still reign supreme in Texas, and it is rewarding to see that the truck-savvy Texas auto writers appreciate just how innovative our F-Series pickups are,” said Mark Fields, Ford's president of The Americas. “These awards validate what our customers have been telling us about our ‘Built Ford Tough’ F-150, and we are honored by their recognition of the strength of our truck lineup as well as our crossovers and EcoBoost engines.”
 
A total of 48 vehicles were entered in the rodeo and evaluated by the 57 registered TAWA members. TAWA is one of the largest associations of auto writers in the U.S.
At this weekend’s Rodeo, TAWA members also named Ford’s EcoBoost engine technology Best Vehicle Feature.
 
V6 EcoBoost engine sales have accounted for more than 40 percent of F-150 retail sales volume each of the past six months. Additionally, F-150s with EcoBoost had their best-ever sales month in September.
The V6 engines continue to outsell V8s among F-150s, with Ford’s new 3.5-liter EcoBoost and 3.7-liter V6 engines representing 57 percent of F-150 retail sales in September.
 
Ford F-150 EcoBoost-equipped trucks offer best-in-class trailer tow capability of 11,300 pounds and can achieve 22 mpg on the highway and 16 mpg in the city. No other truck with comparable horsepower and torque can match the F-150 EcoBoost in highway or city fuel economy.
 
The 2012 Ford Edge also was awarded the honor of Crossover of Texas and Best Midsize CUV of Texas.
 
The 2012 Edge features an all-new 2.0-liter EcoBoost® four-cylinder engine that offers 30 mpg highway and 270 lb.-ft. of torque – a combination unmatched in the segment.

Ford’s lineup of trucks also was named Truck Line of Texas for the 12th consecutive year. Ford’s dominance of the TAWA Truck Line of Texas award is further evidence of the durability and reliability of Built Ford Tough F-Series trucks.
 
The full list of Ford vehicles winning top honors in their categories at TAWA Truck Rodeo is:
 
  • Truck of Texas: 2012 Ford F-150
  • Truck Line of Texas: Ford Motor Company
  • CUV of Texas: 2012 Ford Edge
  • Heavy-Duty Pickup Truck: 2012 Ford F-250 King Ranch Super Duty
  • Luxury Pickup Truck: 2012 Ford F-150 Platinum EcoBoost
  • Full-Size Pickup Truck: 2012 Ford F-150 SVT Raptor
  • Mid-Size CUV: 2012 Ford Edge Limited
  • Outstanding Feature: Ford EcoBoost Engine Technology