3/17/15

Ford Marks Production Milestone As 5-Millionth EcoBoost-Equipped Vehicle Rolls Off Assembly Line

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  • Ford Focus 1.0-liter becomes 5-millionth EcoBoost®-equipped vehicle manufactured
  • Ford now producing more than 200,000 EcoBoost engines per month worldwide
  • Ford Fusion, Escape and F-150 are the best-selling turbocharged midsize car, utility and truck sold in the United States

WAYNE, Mich., March 17, 2015 – Ford has hit a new production milestone with its fuel-efficient EcoBoost® engine technology. Late last week, the 5-millionth vehicle with a Ford EcoBoost engine rolled off the assembly line at Michigan Assembly Plant in Wayne, Michigan.

It was just less than three years ago that Ford celebrated production of its 500,000th EcoBoost-equipped vehicle. Now, a Ford Focus equipped with 1.0-liter turbocharged engine represents the 5-millionth Ford EcoBoost engine produced.

EcoBoost was launched in 2009 on Ford Taurus SHO with the 3.5-liter EcoBoost V6. That year, 14,439 EcoBoost engines were manufactured.

In 2010, the first full year of EcoBoost production, 62,704 vehicles with the technology were built.  The 2-millionth EcoBoost engine rolled off the line at Louisville in October 2013.

Production of the 5-millionth EcoBoost-equipped vehicle coincides with the first full year in which customers can choose EcoBoost-equipped engines on 100 percent of Ford’s passenger vehicles sold in the United States. The fuel-saving technology is now available in every region the company serves.

This most recent production milestone constitutes another step forward in the One Ford plan to drive innovation across the company’s global product portfolio, and continues to deliver on Ford’s commitment in its Blueprint for Sustainability.

Award-winning EcoBoost engine technology

The 1.0-liter three-cylinder EcoBoost is a multiple award-winning engine, earning Engine Technology International’s International Engine of the Year honors three years in a row. No other automaker has won the award three straight years. The 1.0-liter EcoBoost has also earned a Ward’s 10 Best Engines nod two years running.

Other members of Ford’s global EcoBoost family include the 1.5-liter, 1.6-liter, 2.0-liter and 2.3-liter four-cylinder engines, and the powerful 2.7-liter and 3.5-liter V6 engines.

Ford Focus, a model for EcoBoost adaptability, adoption

The new 2015 Ford Focus exemplifies the frugal yet rewarding choice EcoBoost engine technology provides new car shoppers. In its most efficient configuration, the 2015 Focus SFE with 1.0-liter EcoBoost engine returns EPA-estimated fuel economy of 42 mpg highway.  The new Focus offers a remarkable combination of features in its class, including lane-keeping system, active park assist and standard rearview camera.

Focus ST, with its 252-horsepower 2.0-liter EcoBoost, has a top speed of 154 mph, yet still returns EPA-estimated fuel economy of 32 mpg highway.

Earlier this month, Ford debuted its newest EcoBoost overachiever at the 2015 Geneva Motor Show. The 2016 Ford Focus RS, a global all-wheel-drive performance car equipped with 2.3-liter EcoBoost engine technology, is projected to produce more than 315 horsepower from only four cylinders. This high-performance hatch promises thrilling performance and unbridled driving enjoyment for enthusiasts worldwide, including North American customers for the first time.

Production of Focus RS with 2.3-liter EcoBoost is planned to begin later this year.

3/15/15

Ford Cleveland Engine Plant Begins Production of the New Twin-Scroll 2.0-liter EcoBoost and 2.3-liter EcoBoost Engines

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  • Production officially begins on the all-new twin-scroll 2.0-liter EcoBoost and 2.3-liter EcoBoost engines for North America at Cleveland Engine Plant in Ohio, marking the first time Ford has built these engines in the U.S.
  • Twin-scroll 2.0-liter EcoBoost engine is available in all-new Ford Edge; 2.3-liter EcoBoost engine is available for Ford Explorer, Ford Mustang and Lincoln MKC
  • New Edge and Explorer launching this year when utility sales are growing at three times the rate of the global vehicle industry

CLEVELAND, March 6, 2015 – Ford today announced the official production start of the all-new twin-scroll 2.0-liter and 2.3-liter EcoBoost engines for North America at its Cleveland Engine Plant in Ohio. The announcement marks the first time these engines are being produced in the U.S.
The twin-scroll 2.0-liter EcoBoost engine is available in the all-new Ford Edge, launching in first quarter of 2015. The 2.3-liter EcoBoost engine is available in the all-new Ford Mustang, Explorer and Lincoln MKC.

“With more than 4 million Eco Boost-powered vehicles on the road today, Cleveland Engine has been at the forefront of our plan to provide our customers with fuel-efficient, affordable engines,” said Bruce Hettle, Ford vice president of North America Manufacturing. “The hardworking team at Cleveland Engine is proud to build two of the most technologically advanced engines on the market today.”

In 2013, Ford invested nearly $200 million and added 450 new jobs to support production and rising consumer demand for the EcoBoost engine. The company made the move to assemble engines regionally to help optimize production capabilities around the world.

Production of the twin-scroll 2.0-liter and 2.3-liter EcoBoost engines for North America were previously based in Valencia, Spain. The investment in Cleveland shifted North American production to Ohio, leaving Ford’s Valencia Engine Plant as the exclusive production location of 2.0-liter EcoBoost engine for Ford of Europe-built vehicles. Valencia will continue to machine and ship components for both engines to North America,

Cleveland Engine Plant also builds the 3.5-liter EcoBoost engine and 3.7-liter V6 rear-wheel drive application. The Ohio facility employs more than 1,300 people and has produced more than 1 million Eco Boost engines since 2009 that have been used to support Ford operations in North America, Mexico, Europe and Asia Pacific.

EcoBoost leadership

As the cornerstone of Ford’s global engine strategy to reduce fuel consumption and emissions, EcoBoost, introduced in 2009, can deliver significantly better fuel economy than larger-displacement engines. EcoBoost uses smaller overall engine size combined with turbocharging, gasoline direct injection and variable valve timing for the power customers want and the fuel economy they need.
EcoBoost is now available on 100 percent of the 2015 light-duty Ford lineup in North America, and Ford produced more than 1.6 million EcoBoost engines globally in 2014, up more than 30 percent from 2013. More than 190,000 EcoBoost engines now are produced every month, up 90 percent from 2013. In 2014, annual global EcoBoost engine capacity reached approximately 2.3 million units.  

Global Utilities Sales Growth; Edge and Explorer Launching in 2015

Utility vehicles are the fastest-growing segment globally – up 135 percent since 2009. Utilities account for roughly 20 percent of overall market globally. By 2020, utility vehicle sales are expected to reach 23 percent of the global industry.

“With the new 2.0 and 2.3-liter EcoBoost engines featured in the all-new Edge and Explorer, Ford is well-positioned to benefit from the rapidly growing utility vehicle segment,” said Mark LaNeve, Ford vice president of U.S. Marketing, Sales and Service. “Utility sales are growing at three times the rate of the global vehicle industry.”

Ford has been the No. 1 brand of utility vehicles in the U.S. for four straight years. In 2014, the company sold more than 1.4 million utility vehicles around the world, up 11 percent compared with the previous year.

Edge is a technology showcase featuring including adaptive steering, enhanced active park assist, side parking sensors and a front 180-degree camera. It is offered with the 2.0-liter or a 2.7-liter EcoBoost engine.

The new Explorer is a significant update to the SUV icon that defined the segment when it launched in 1990. Along with a new look and the new engine 2.3-liter I-4 EcoBoost, Explorer new features include: front and rear 180-degree wide angle cameras with washers; enhanced active park assist with perpendicular park, parking side sensors; smart-charging front-and-rear USB ports; and a hands-free kick-activated lift gate.

3/14/15

Early Data Indicates Universal Passion for Mustang Extends to Colors as Iconic Pony Car Goes Global; Red, Black Rule

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  • As all-new Ford Mustang officially arrives in global markets for the first time, customers worldwide are opting for red and black as their top exterior color choices
  • Approximately 1.1 million Mustangs configured online by pony car enthusiasts throughout Europe; more than 18,000 consumers in China signed up to take all-new Mustang for a test spin
  • U.S. Mustang sales up 32 percent in February – making it the best-selling sports car in America
DEARBORN, Mich., March 12, 2015 – Red and black clinch the top spots as the most popular exterior paint colors for the first global Mustang, according to initial consumer data.

Mustang demand has been high, with the car reaching dealer lots in the United States late last year and China in early 2015. It’s set to go on sale in Europe midyear, with nearly 1.1 million pony cars configured on Ford’s European websites just a month after ordering banks opened.

Passion for the car is universal, but trends are beginning to surface based on customer data that provide an early glimpse into regional similarities and differences among Mustang enthusiasts worldwide.

In China and Europe, Race Red clinches the top spot for exterior paint color choice, with Absolute Black in a tie for first in Europe, according to configurator data. Nearly 35 percent of Mustang orders in China are for Race Red, while black is the No. 1 color in the United States.
Some regional highlights to note:  

United States

  • With white the top color choice in the United States overall, Mustang bucks the trend; black remains the top Mustang color, followed by Magnetic Metallic and Ruby Red
  • Mustang sales up 32 percent in February, making it the best-selling sports car in America with the launch of the all-new model last fall

China

  • With Mustang now on sale, 35 percent of orders specify Race Red; Oxford White is the second-most popular color at 20 percent, followed by black at just under 20 percent
  • More than 5 million consumers visited the Ford site to learn more about Mustang; more than 18,000 requests for Mustang test drives logged in China
  • Awareness of Mustang is growing, and this has resulted in a powerful ripple effect on consumers’ perception of Ford; one in 12 Chinese consumers are aware of Mustang, and of those who not yet are, nearly 40 percent are registering a more favorable opinion of Ford

Europe

  • One month after being made available to order, almost 1.1 million Mustangs have been configured on Ford’s European websites
  • The top colors are Race Red and Absolute Black – each accounting for 20 percent of models configured across Europe
  • Race Red and Absolute Black occupy the No. 1 and No. 2 spots in each of the five biggest markets in Europe except for the United Kingdom
  • Deep Impact Blue is third-most popular color in Europe; in the United Kingdom, it’s second after Race Red, and in Italy, Deep Impact Blue is tied with Race Red, behind Absolute Black

Fans around the world have been waiting 50 years to drive the iconic Ford Mustang. Now they’re getting their chance, and it’s noteworthy that universal passion for the car is underscored by the colors customers everywhere are choosing to dress it in.

3/13/15

U.S. News & World Report: 2015 Ford Fusion Hybrid honored as Best Hybrid Car for Families

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For the fourth year straight, Ford Fusion Hybrid has been named U.S. News & World Report’s Best Hybrid Car for Families. Fusion Hybrid leverages advanced vehicle electrification technology to provide a stylish, roomy, fun-to-drive family sedan. The 2015 model offers an impressive portfolio of driver-assist and convenience technologies based on sensors, cameras and radar that enable driver and passengers to enjoy a more relaxed and comfortable experience on the road. The award is based on professional automotive reviews, safety and reliability ratings, seating and cargo volume, and the availability of family-friendly features. Click here for more on the U.S. News & World Report award.

3/12/15

2015 Ford Fiesta



The 2015 Ford Fiesta features a new front and rear design.

3/11/15

Meet the Female Engineers Driving Ford



In celebration of Women’s History Month and International Women’s Day, several of our leading female engineers share what they would say to inspire young women and girls to enter the STEM field.

“It’s OK to be feminine, and to be who you are. You don’t have to act like a man to be in a male-dominated field and relate to men.”

3/10/15

Ford Named a 2015 World’s Most Ethical Company by Ethisphere Institute; Only Automaker to Earn Designation


  • Ford named to Ethisphere Institute’s 2015 list of World’s Most Ethical Companies® – the only automaker to earn the recognition
  • Ethisphere honors companies for leading in ethics and compliance; corporate citizenship and responsibility; culture of ethics, governance and leadership; innovation; and reputation
  • A company’s reputation for ethics and trust plays a role in customer purchase decisions, research finds
DEARBORN, Mich., March 9, 2015 – Ford Motor Company is being named today to Ethisphere Institute’s 2015 list of World’s Most Ethical Companies®.

The honor comes at a time in which the way a company conducts its business is viewed as every bit as important as the products and services it provides, new research shows.

“This award celebrates doing business the right way, and making the right choices every day,” said Ford Motor Company Executive Chairman Bill Ford. “Ethics and corporate citizenship are important factors that affect a company’s reputation and success, and we are proud Ford is the only automaker to have received this honor for six consecutive years.”

The World’s Most Ethical Company assessment is based on a framework developed by the Ethisphere Institute to assess an organization’s performance in an objective, consistent and standardized manner. The honor is given based on top ratings in five categories – ethics and compliance; corporate citizenship and responsibility; culture of ethics, governance and leadership; innovation; and reputation.

“The World’s Most Ethical Companies embrace the correlation between ethical business practice and improved company performance,” said Timothy Erblich, Ethisphere chief executive officer. “Earning this recognition involves the collective action of a global work force from the top down. We congratulate everyone at Ford for this extraordinary achievement.”


The honor correlates with research showing a reputation for ethics and trust plays a role in consumers’ purchase decisions. Last year, according to the 2015 Harris Poll Reputation Quotient, 53 percent of the U.S. public learned more about a company before doing business with the organization. More than one third of the respondents decided not to do business with a company based on the perception of a negative reputation.

Ford sees this trend shaping consumers of all ages – especially younger customers. Generation Z members born after 1993 are 54 percent more likely than their millennial counterparts to say they want to have an impact on the world, and these consumers do business with companies that share their values, according to a study from research firm Sparks & Honey.

For more information about the methodology and to view the complete list of the 2015 World’s Most Ethical Companies, visit http://ethisphere.com/worlds-most-ethical/wme-honorees/.

3/09/15

All-New 2015 Edge Showcases Ford's Best Technology, More Driver-Assist Features, Improved Performance, Craftsmanship

  • 2015 Edge is a showcase of Ford innovation; from a new design that excites to technology features that comfort, the all-new Edge sets a benchmark for Ford utility vehicles
  • Available driver-assist technologies include enhanced active park assist, adaptive cruise control and collision warning with brake support, 180-degree front camera with washer, standard rear camera, glove box-mounted airbag system, inflatable rear safety belts and Ford’s unique hands-free liftgate
  • 2015 Ford Edge features a standard 2.0-liter EcoBoost® engine; new Sport model powered by most advanced EcoBoost yet – a 2.7-liter V6; Titanium series joins lineup 
The all-new Ford Edge demonstrates what happens when a proven leader gets even better. The original crossover utility vehicle from Ford has been completely reworked for 2015, and is now loaded with more technology, higher levels of craftsmanship and greatly improved vehicle dynamics. By every measure, the all-new Ford Edge is a better vehicle.

When launched in late 2006, Edge helped to define the crossover utility vehicle segment in North America, the biggest such market in the world. With a car-based design rather than traditional truck-based SUV underpinnings, Edge delivered better on-road comfort, fuel efficiency and overall driving dynamics. It was proof a utility vehicle could meet the demanding needs of everyday commuters.

The 2015 Edge – slated to begin reaching Ford showrooms in North America this spring – is all-new from wheels to roof, designed to reset the standard in the two-row utility vehicle market. It has been reimagined with a stronger, more athletic shape, retooled to meet higher expectations for quality, and reengineered to add more features and technologies to provide a more rewarding, engaging driving experience. The all-new Edge will be sold in more than 100 markets across the globe.

“The original Edge was our first entry into the world of crossover utilities – a technologically advanced vehicle that was the perfect blend of sedan comfort and efficiency with SUV functionality,” said Raj Nair, Ford group vice president, Global Product Development. “Now, we are building on that success, building on the emotional appeal of the vehicle by offering more of the technology our customers want in a package that meets the highest expectations for quality and craftsmanship.”

With the all-new Edge, Ford is also building on its global utility vehicle leadership, having delivered four consecutive years of record utility vehicle sales. In 2014, the company sold an all-time-high 1.4 million utility vehicles in markets worldwide – up 11 percent from 2013.

In North America, Ford was the top-selling utility vehicle brand for a fourth consecutive year in 2014, and posted strong performance in other markets as well. Ford Kuga sales jumped 31 percent over 2013 levels in Europe, for an all-time best-ever sales year. In China, Ford utility vehicles are hot, with Explorer sales for 2014 more than double 2013 levels, and Kuga and EcoSport sales gaining 42 percent. Edge sales climbed 20 percent in China last year. 

Production of the 2015 Ford Edge began at Oakville Assembly, near Toronto, in February. Following its initial launch in North America, the all-new Edge heads to markets in Europe, South America and Asia Pacific.

Dynamic all-new body and suspension
 

The 2015 Edge will deliver the confident, smooth driving experience customers expect from Ford. 
“The all-new Edge has been remade in every single detail – always keeping in mind the customer who expects something distinctive and powerful,” said JD Shanahan, chief program engineer for Edge. “With a structure more rigid than ever and a suspension tuned to the highest global standards, the 2015 Edge is a high-tech utility that delivers a special driving experience customers will feel from their initial moments behind the wheel.”

Central to the improved driving dynamics is an entirely new body structure and redesigned front and rear suspension developed to better isolate road imperfections and absorb noise without compromising handling.

The front-wheel-drive Edge retains a MacPherson-type front suspension, but features a sophisticated, entirely new integral-link independent rear with coil springs and a 23-millimeter antiroll bar. The advanced new system has been tuned to deliver a more dynamic, engaging ride customers will feel immediately. 

Ford development tests indicate a 20 percent improvement in roll control and damping in the all-new Edge. Steering feel is improved 30 percent, with parking effort reduced 30 percent thanks in part to the new electric power-assisted steering.

The use of more high-strength steel, including boron steel in the B-pillars, results in a solid body structure that provides a far better platform for the new suspension to work. The all-new Edge is 26 percent stiffer in reacting to bending forces and 14 percent stiffer reacting to twisting forces over the 2014 model.

This means less noise, vibration and harshness characteristics – giving Edge customers a quieter, more substantial ride in a vehicle nicely suited for the everyday commute but ready to have fun when the road opens up. 

All-New 2015 Ford Edge Showcases Technology, Design and Craftsmanship

Two new engines, three total powerplants to choose from
 

In North America, the all-new Edge features three engine options, two of which are new powerplants – a standard twin-scroll 2.0-liter EcoBoost® four-cylinder and a 2.7-liter EcoBoost V6. A naturally aspirated 3.5-liter V6 engine is available. All models are equipped with dual output exhaust and a six-speed automatic transmission.

The twin-scroll 2.0-liter EcoBoost, making 245 horsepower and 275 lb.-ft. of torque, is significantly improved over the previous 2.0-liter EcoBoost. Beyond efficiency advantages, this new engine provides more capability. Edge equipped with 2.0-liter EcoBoost can be ordered with newly available all-wheel drive and a towing package capable of hauling a 3,500-pound trailer. (In 2014, the four-cylinder Edge was front-wheel drive only. No trailer tow package was offered.)

Among a host of changes to the 2.0-liter EcoBoost is the twin-scroll design enabling optimized camshaft timing for improved engine performance and reduced turbo lag. A new, lighter engine block casting along with new aluminum balance shaft assembly shaves six pounds from the engine’s gravitational weight.

Other changes include lighter pistons; a newly designed, integrated exhaust manifold; and a new, high-pressure direct-injection fuel system for finer fuel atomization. These upgrades pave the way for an increased compression ratio of 9.7:1, up from 9.3:1, for improved overall fuel efficiency.

When equipped with the new 2.0-liter EcoBoost engine, the 2015 Edge is expected to be quicker in 0-60 mph acceleration than the 2014 model. EPA-estimated fuel economy ratings are still among the best in the segment, with the front-wheel-drive Edge returning 20 mpg city, 30 mpg highway and 24 mpg combined.

On the other side of the engine spectrum is Edge Sport and its exclusive, all-new 2.7-liter EcoBoost engine that provides an exceptional combination of power and efficiency. The new V6 delivers a small increase in horsepower over the previous 3.7-liter V6 engine, and a 25 percent increase in torque – for a total of 315 horsepower and 350 lb.-ft. of torque. Peak torque is available at 2,750 rpm, far lower in the performance band than the 2014 model’s 4,000 rpm, for a better performance feel. 

A 1.0-second improvement in 0-60 mph acceleration is expected, with 45-65 mph acceleration also expected to be greatly improved – making Ford Edge Sport a top performer in the segment. 

The front-wheel-drive Edge Sport returns EPA-estimated fuel economy ratings of 18 mpg city, 27 mpg highway and 21 mpg combined. EPA-estimated ratings for the all-wheel-drive model are 17 mpg city, 24 mpg highway and 20 mpg combined. Even with improved performance, fuel economy estimates are either equal to or better than the 2014 Edge Sport. 

The twin-turbocharged V6 in the all-new Edge Sport is a world-class engine, providing a remarkable combination of advanced materials expertly applied. It draws its design from the best of the efficient Ford EcoBoost lineup, and takes cues from the unmatched durability of Ford Super Duty Power Stroke® diesel engine technology.

The 2.7-liter EcoBoost employs compacted graphite iron in its cylinder block – same as that used in the 6.7-liter Power Stroke. This advanced block allows for a stiff and compact design that returns exceptionally refined noise, vibration and harshness control. The compacted graphite iron core is mated with a die-cast aluminum engine-block ladder frame and composite oil pan – saving weight by applying advanced materials where they are needed most.

Edge Sport features front and rear antiroll bars that are 15 percent stiffer than the base model, and unique rear monotube dampers that are larger in diameter. The coil springs are 10 percent thicker. With improved damping and control, Edge Sport offers 15 percent to 20 percent better overall road-holding capability – giving the driver more control, sharper steering and greater confidence. 

Paddle-activated SelectShift puts driver in control
 

All three Edge engines are mated to Ford’s SelectShift® six-speed automatic transmission featuring standard paddle-shift activation, giving drivers the ability to manually select gears via race-inspired paddles on the steering wheel.

The SelectShift transmission features two modes of operation – drive and sport. Sport mode offers a more aggressive shift pattern, allowing the engine to rev higher during acceleration and hold lower gears longer to support spirited, fast-paced sessions. 

Unlike many paddle-shift systems, the Edge six-speed automatic is always “live in drive,” so the driver does not have to select sport mode to enable operation. 

The available intelligent all-wheel-drive system for the new Edge is on-demand and seamless – there are no knobs or switches to activate. An electronically controlled clutch, which can engage faster than a human can blink, transfers power between front and rear axles, sending up to 100 percent of the power to the front or rear.

All-New 2015 Ford Edge Showcases Technology, Design and Craftsmanship

New level of technology for better driving
 

The 2015 Edge is a technology leader for Ford, with a suite of standard and available technologies designed to improve both the driving experience and comfort level for vehicle occupants. Technology features offered for the first time include enhanced active park assist, side parking sensors and a front camera with washer.  

“The new Edge is a rolling showcase of Ford’s commitment to developing and offering the most advanced technology in the business,” said Shanahan. “Our customers have embraced technology – from smartphones to wearable devices that track their health – it’s a part of their lives. We want to make technology a bigger part of their driving experience as well.”

Key standard and available technology features include:


  • Active Grille Shutters: Help improve aerodynamics, particularly at highway speeds   
  • Adaptive cruise control and collision warning with brake support: Uses radar to detect moving vehicles directly ahead and change the cruising speed if necessary
  • Air Curtains: Create a high-pressure curtain of air alongside the vehicle using smart duct work, improving aerodynamics at high speed
  • Blind Spot Information System: BLIS® uses radar to trigger a warning when another motorist is in the driver’s blind spots
  • Cameras: New 180-degree front camera with washer; standard rear camera
  • Cross-traffic alert: Uses radar to help alert drivers to oncoming traffic when backing out of a parking space
  • Enhanced active park assist: Builds on Ford parallel parking technology and includes a system to guide the vehicle into a perpendicular parking space. The system can also steer the vehicle into and out of a parallel parking space
  • Forward and reverse sensing systems: Provide audible alerts designed to help drivers avoid obstacles when parking
  • Hands-free liftgate: Simple kick motion below center of rear bumper allows customer to unlock and raise liftgate
  • Heated and cooled front seats, heated rear seats, heated steering wheel: Amenities make occupants more comfortable, and every drive more enjoyable
  • Lane-keeping system: Alerts driver to steer vehicle back into its lane if it has drifted
  • Side parking sensors: Using algorithms, sensors measure speed and steering wheel angle to warn drivers of obstacles on either side of the vehicle during parking or low-speed maneuvers
  • SYNC® with MyFord Touch®: Now available for more trim levels; standard on Edge Sport and Titanium series
 
All-New 2015 Ford Edge Showcases Technology, Design and Craftsmanship

Safety technologies available on Edge include:

  • Active glove box knee airbag: Advanced new design uses glove box front to cushion the knees of the front passenger in a crash. A pliable, injection-molded plastic bladder is sandwiched between inner and outer glove box door panels. On impact, a small inflator fills the bladder, extending the glove box outer door panel toward passenger’s legs
  • AdvanceTrac® with Roll Stability Control: Uses sensors to measure the roll rate of the vehicle and predict its roll angle. Based on this information and measurements from other vehicle dynamics sensors, the system can adjust engine torque and brake pressure at all four wheels to help the driver maintain control of the vehicle
  • Curve Control: Uses the same sensors as Roll Stability Control to detect and measure roll rate, yaw rate, lateral acceleration, wheel speed and steering wheel angle to help drivers follow their intended path by slowing the vehicle more efficiently while maneuvering a curve
  • Inflatable rear safety belts: Advanced restraint system combines attributes of safety belt and airbag technologies to reduce head, neck and chest injuries in frontal crashes for passengers in second-row outboard seating positions by distributing crash force energy across five times more of an occupant’s torso than a traditional safety belt

Higher standards for quality and craftsmanship
 

The 2015 Ford Edge is available in four trim levels, including SE, SEL, Sport and – for the first time – a Titanium series to meet customer demand for more premium offerings. All pricing detail is available at www.ford.com

“We really focused on meeting the highest craftsmanship standards in developing the all-new Edge,” said Michele Bartlett, Ford marketing manager for large cars and utilities. “The idea was to create not just a high-quality exterior and interior, but to give the customer a holistic, first-class experience.

“The Titanium trim level has been a real success story for Ford – particularly in products such as Fusion and Escape,” Bartlett added. “Our customers are telling us, ‘We are interested in technology and an exceptional look and feel.’ Titanium delivers that.”

The 2015 Ford Edge represents a significant step forward in both material and visual quality. Throughout, seams are tighter and more consistent, with the overall design executed to reduce visual cutlines. The team worked out the smallest of details – rethinking how the front doors meet the instrument panel, simplifying merging points and reducing potential alignment issues.

The dashboard and center console are carefully designed and shaped to look like one thin, streamlined piece. A central 8-inch LCD touch screen supporting SYNC with MyFord Touch is now more widely available. 

Storage areas have been improved throughout the cabin, with a covered media bin on top of the center stack; an open, pass-through storage area beneath the climate controls; an open storage area on the instrument panel, below and to the left of the steering wheel; and large pockets on each door. 

Thanks in part to smart design work and thinner, more supportive next-generation seats, the Edge interior is larger and more spacious. Adding to the openness, Edge will continue to offer one of the largest sunroofs in the business – Ford’s panoramic Vista Roof® measuring 47.7 inches front to rear.

The 2015 Edge gains 3.9 inches in length and 1.3 inches in height, making it 188.1 inches long and 68.6 inches tall. Wheelbase increases nearly an inch, growing from 111.3 inches to 112.2 inches.

The all-new Edge cabin is larger than the outgoing model in nearly every measure. There is additional headroom for all passengers, and legroom for second-row passengers increases 1.0 inch. Cargo capacity also is up, with 39.2 cubic feet of space behind the second row of seats – 7.0 cubic feet more than the previous model. With the second row folded, there is now 73.4 cubic feet of cargo capacity in the all-new Edge – a gain of 4.5 cubic feet.

Quieter than ever
 

The all-new Edge is not only more refined and comfortable, it’s also quieter.

In wind tunnel tests, Edge proves to be more than 1 sone (sound perception measurement) quieter than its predecessor. This enhanced quietness is due to better sealing of the body, insulation improvements, and powertrains that are less noisy and better isolated from the cabin.

Standard for 2015 on all models is acoustic windshield glass, along with acoustic underbody panels and wheel well liners – reducing road and wind noise and helping improve aerodynamic performance. Titanium models are even quieter, incorporating acoustic glass on driver and passenger side doors.

When equipped with the twin-scroll 2.0-liter EcoBoost engine, vibration levels at idle are 2 decibels quieter than the previous model. In moments of heavy acceleration, the revamped engine emits a quieter, more refined sound due to multiple changes including an acoustic wrap for the intake manifold, an upgraded heat shield and modified oil pump. On all models, a 360-degree hood seal contributes to overall vehicle quietness.

Edge Sport’s Active Noise Cancellation technology manages and enhances the sound of its powerful 2.7-liter EcoBoost engine. Using three microphones strategically placed throughout the cabin, the system is able to generate opposing sound waves directed through the audio system – enhancing overall cabin ambience.

Even the selection of tires for the all-new Edge results in a better on-road experience. Larger tires are often associated with unpleasant road noise, but the 20-inch tires available for Edge Sport and Titanium trim levels are a full 2 decibels quieter.

Built to be the best
 

A $700 million (U.S.) renovation for Ford’s Oakville Assembly Complex has delivered significant improvements to the facility where production of the all-new Edge is under way. Updates include more than 250 new, more advanced robots, many of which are installed to work to the most demanding levels of precision – with duties that require thousandths-of-an-inch accuracy to ensure repeatable, high-quality assembly.

“Some unique technologies have been incorporated into the plant – all designed to bring a higher level of quality at a rate that is capable of being repeated,” said William Cowell, Oakville Assembly plant manager. “The higher level of complexity in the build process means employees are interfacing with more advanced systems and technology that can significantly improve quality in ways our customers will be able to see and feel.”

Oakville Assembly has been recognized for its environmental efforts. The plant is the first North American assembly plant to go zero waste-to-landfill, and recently upgraded to LED lighting across the facility, replacing 7,000 lights for an estimated 15 million kilowatt-hours of energy saved per year.

3/08/15

2015 Ford Transit



The 2015 Ford Transit offers a variety of wheel bases and body lengths to match the needs of your business.

3/07/15

2015 Ford Focus Electric



The 2015 Ford Focus delivers performance and power in four uniquely-powered packages.