12/03/17

NEW F-150 NAMED 2018 MOTOR TREND TRUCK OF THE YEAR; FORD FIRST WITH FULL TRUCK LINE BACK-TO-BACK WINS


  • New F-150 earns 2018 Motor Trend Truck of the Year for the fifth time to score back-to-back wins for Ford F-Series on the heels of the all-new Super Duty capturing top honors for 2017
  • F-150 win comes after Motor Trend editors evaluated 2018 F-150 XL, Lariat, Platinum and Raptor trucks against the latest competitive offerings for design, engineering excellence, safety, value, efficiency and performance
  • Even tougher, even smarter and even more capable new Ford F-150 features best-in-class fuel economy and towing, class-exclusive technologies, plus new Built Ford Tough exterior design and freshened interiors

Los Angeles, Nov. 27, 2017 – Ford, America’s truck leader for 40 straight years, has bested all competitors to earn 2018 Motor Trend Truck of the Year honors for the new Ford F-150. This is the fifth win for F-150, and this award follows the all-new Ford Super Duty capturing the award in 2017.

“Back-to-back wins for F-150 and Super Duty reflect what we’re also seeing and hearing from customers as we celebrate 40 straight years as America’s favorite and best-selling trucks,” said Raj Nair, Ford executive vice president and president, North America. “The Ford Truck team stretched further than ever to deliver our toughest, most capable and smartest trucks.”

“This year’s competition was fierce, but the vote was unanimous,” said Ed Loh, Motor Trend editor in chief. ”The newly redesigned 2018 F-150 exceeded our expectations in every category – powertrain, performance, technology and overall execution.”

The Ford F-150 line went up against the latest competitive truck offerings in a program that combined empirical and real-world testing to find the truck that best met the award’s key criteria: advancement in design, engineering excellence, safety, value, efficiency and performance of intended function. Motor Trend editors put to the test four vehicles from the Ford pickup lineup: the 2018 F-150 XL with the all-new 3.3-liter V6 engine, F-150 Lariat with the all-new 2.7-liter EcoBoost®, F-150 Platinum with an enhanced 5.0-liter V8, and the high-performance off-road F-150 Raptor.

Judges cited overall towing capability, advanced technology functionality and powertrain performance among their favorite F-150 attributes. They also noted exemplary on- and off-road driving performance, best-in-class fuel economy and innovative cab design as F-150 strengths.

New features and improvements put F-150 over the top
The 2018 F-150 features a number of design updates and technology enhancements across its powertrain, driver-assist and connectivity offerings, making it tougher, smarter and more capable than ever.

Major exterior freshening across the lineup includes new grilles, bumpers, headlights, tail lamps, tailgate outers, wheels and more. Interior updates on XLT Sport, XLT Special Edition, Lariat, King Ranch, Platinum and Limited trucks include color and material changes for seats, instrument panel and console trim. An all-new B&O PLAY™ audio system by HARMAN is also available.

With an EPA-estimated rating of 20 mpg city, 26 mpg highway and 22 mpg combined, the second-generation 2.7-liter EcoBoost-equipped F-150 delivers best-in-class fuel economy. Powered by the 3.5-liter EcoBoost, F-150 offers best-in-class towing capacity of 13,200 pounds.

F-150 shines with clever design, all-new 3.3-liter engine, towing capability
Design elements such as rear-hinged doors on the SuperCab truck that ease access to the rear passenger compartment, an available twin-panel power moonroof, and new technology features like Apple CarPlay and SYNC 3 got high marks from Motor Trend editors.

“Ford deserves a lot of credit for how the extended cab is designed,” said one judge. “Unlike its rivals with B-pillars and normal opening doors, the nearly 180-degree-opening rear doors and flat load floor allow owners to maximize utility in the back, and make it easier for passengers to get in and out.”

Praise for the F-150 XL with all-new 3.3-liter V6 engine touched on how easily the truck can tow trailers weighing 7,700 pounds – the maximum rating for the base engine.

“The 3.3-liter has zero trouble towing a 5,000-pound trailer,” said one judge. “Tow/Haul mode keeps the gears low and the engine roaring, with no shift shock. This powertrain is more than adequate to get F-150 down the road quickly.”

In terms of the overall lineup, Motor Trend editors were impressed with the ease and accuracy of features such as Pro Trailer Backup Assist and a multi-angle 360-degree camera system, as well as F-150’s competent powertrains. One judge, an admitted towing novice, said the truck’s towing capabilities are simply “fantastic.”

High series trucks, all-new EcoBoost elicit ‘wows’
Motor Trend editors were as impressed with the power and handling of the all-new 2.7-liter EcoBoost V6 in F-150 Lariat as they were with the truck’s ride and level of luxury appointments. The chassis smooths out large road undulations with ease, and steering is “shockingly precise,” they reported.

“Wow, I thought this was the V8 when I first hopped in,” said one. “Power delivery is excellent, with no perceivable lag. This 2.7-liter turbo is all the engine most folks will ever need.”

Judges also tested the F-150 Platinum with 5.0-liter V8 that features significant upgrades, including advanced dual port and direct-injection technology and spray-on bore liner technology for reduced weight and best-in-class payload capacity of 3,270 pounds. The enhanced engine is paired to a segment-first 10-speed Ford SelectShift™ automatic transmission with four selectable drive modes – normal, tow/haul, snow/wet and sport. The new 10-speed automatic is shared with the 2.7-liter and 3.5-liter EcoBoost engines as well.

One Motor Trend editor said the 5.0-liter V8 is a sweetheart of an engine, with tons of power.

“It cruises oh so well, and tows like a champ,” he reported. “It didn’t seem to struggle at all with a 9,000-pound trailer attached. This truck is happy to be put to work.”

F-150 Raptor is a class of one
With 450 horsepower and 510 lb.-ft. of torque, F-150 Raptor impressed judges with the quick and responsive kick from its twin-turbocharged, high-output 3.5-liter EcoBoost engine, enhanced by its segment-exclusive Ford SelectShift 10-speed automatic and industry-leading six-mode Terrain Management System™. Raptor’s high-strength, military-grade, aluminum-alloy body saves 500 pounds over the previous model, which pays off in a stronger, more agile truck.

“As great as this thing is off-road, it’s shocking how good it is on pavement,” said one judge. “It’s more than happy to carve corners with precise steering, good brakes, great power and a suspension that hunkers down and leans into corners.”

F-150 Raptor’s competition-proven chassis sets the performance bar with its second-generation BFGoodrich KO2 tires designed exclusively for the truck’s extended off-road capabilities. In addition, FOX shocks, jointly engineered by Ford Performance and FOX, feature three-inch-diameter shock canisters and nine-stage bypass damping to optimize suspension control and provide massive suspension travel that includes 13 inches at the front and 13.9 inches at the rear.

Built at Dearborn Truck Plant in Michigan and Kansas City Assembly Plant in Missouri, the 2018 F-150 is available now at Ford dealerships nationwide.

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